| 24-hour makeover
3pm PST Tuesday:
Startup airline calls for help. They’ve heard that there will be an article about them in Thursday’s Boston Globe and need their site redesigned before the issue hits the stands.
What IE did by 7pm PST Wednesday:
Revise website architecture. Refresh website design. Develop marketing message, home page copy, and animated Flash introduction. And get it all approved and delivered.
(Just remember, super-rush overnight miracles cost more than regular miracles…)
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