Marketing.
Branding.
Communications.

Idea Engineering is a full-service marketing agency specializing in communications that create community.
Custom CampaignsTurn-Key Campaigns

Positive Community Change

These three simple words are the prism through which all of our work shines. They are the rubric that all potential solutions are stress-tested against. Is something positive for the community going to happen as a result of this campaign?
We believe in leaving places better than we found them. We work best with clients that feel the same way. Our goals are focused on moving the needle for our clients and the goals that are important to them – and the communities they are part of.
Who we areWhat we do
No one else has the subject expertise and the creative capabilities. I can’t imagine what we would do, as prevention services, without Idea Engineering. I don’t even know who your competitors would be.
Dan Hicks, Manager
Substance Use Services – Prevention, Ventura County Behavioral Health
Idea Engineering did not just try to distill who we “think” we are; you went out and found out who we actually are – and then who we can be. You tapped into the whole community; not many firms know how to do that.
Patricia Keelean, CEO
CommUnify
I always know that I am going to get something better than I imagined, I’m going to get it on time and I’m not going to worry, all the details will be taken care of.
Nicolette Worley Marselian, Director of Marketing
To our friends at Idea Engineering — the praise for Good Health magazine continues to pour in. Thank you so much for all you do, this is a product we are all very proud of!
Jill R. Fonte, Director of Marketing
Sansum Clinic
We’ve got more done in the last 2 months with Idea Engineering than we did in the previous 5 years without.
Peter Jablow, President & CEO
Levine School of Music
Meet our clients →

Ideas that bring people together

We have created campaigns for a wide range of clients in a wide range of fields. Here are some of our specialties.
Government & Public Health

Great public initiatives still need great communications to reach and engage communities.

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Nonprofit

From fairly small to very large, we’ve helped non-profits find their unique voice and proposition.

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Healthcare

We help providers create more trusting relationships with their patients, in sickness and in health.

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Local Business & Corporate

Building brands, building relationships, building communities.

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A sample of our work

Our primary goal is work that delivers results for our clients. Nothing makes us happier than that. Below is a sampling that shows a range of challenges and solutions.
True Community Bank
Local Business
Choice is Yours
Impaired Driving
Turn-Key Campaign
CommUnify
Branding
Turn-Key Campaign
Don't Buy the Lie
Alcohol & Drugs
Naloxone Saves Lives
Opioids
Turn-Key Campaign
Teens & Vaping
Marijuana & Vaping
Turn-Key Campaign
Healthy Habits
Community Health Promotion
Turn-Key Campaign
Good Health
Healthcare
Turn-Key Campaign
See our Custom Campaigns →

Turn-Key Campaigns

Idea Engineering’s Turn-Key Campaigns bring together our expert research and best practices – combined with our broad experience in branding, positioning and strategic communications – to develop relevant and effective campaigns on critical issues facing our communities.
Our award-winning team builds complete, customized turn-key campaigns that can be deployed immediately and used in their entirety or as separate building blocks as budget and goals dictate.
Explore our campaigns →

Featured Campaign

Fentanyl is Forever

Fentanyl Prevention Campaign

Idea Engineering’s “Fentanyl is Forever” campaign targets a broad swath of demographics to spread knowledge of the threat of fentanyl to communities across our nation. Our goal is to make people aware and averse of street fentanyl and to seek out local resources for help.

See full campaign →

The things we do

What are the ingredients of a great campaign? Here’s what we bring to the mix.
Branding

What do people think about, when they think about you? Here’s where we create that answer.

Strategy & Positioning

Where do you want to go? What’s the best route there? Who will be your allies?

Campaign Development

Every word, every image, every thought should be in furtherance of your brand. Oh, and we are big proponents of client collaboration.

Advertising & Communications

Quite simply: we have tremendously talented writers, visual artists, video producers and designers, all working together as needed on your projects with one goal: your goal.

Design

While the images, colors and overall design might be pretty, that’s not how they are chosen. Everything you see has a reason behind its appearance. Everything drives your core messaging and brand.

Web Design & Development

From a twinkle in your eye to a click on someone’s phone or desktop, we plan, design, build and manage websites. It’s often the first place people will “meet” you; best make sure that you are on your A-game 24/7.

Social Media

Projecting your brand and driving your campaign, we create a social strategy for you and then we deliver it to highly specific and targeted audiences that best match your goals.

Consulting

“Can I pick your brain?” Sure, that’s a service we offer. Reach out and we’ll set something up.

Video Production

Everyone with eyes can tell the good videos from the bad ones. We make the good ones. See for yourself.

Get in touch →

The thinking that happens here

Everything we do is built on solid reasoning. It’s a lot of thinking, based on a lot of experience. Get to know our thoughts.
The Relational Intersect
Are you talking to me?
When people get combative in communications it is often as a “response” to perceived slights and opinion. These unspoken, unchallenged, and too-often inaccurate self-generated “truths” dictate way more of our interactions than most of us are aware. Which is why we always keep a keen eye on steering clear of conversations about “right and wrong” and towards creating messaging that is not an inadvertent catalyst for prejudice, stigma, or reflexive opposition.
Marketing
Cooked Up
The decision to be “funny” or “provocative” in an ad should only come from the pursuit of the most effective message. When this priority is flipped in social marketing campaigns, the under-represented party ends up paying the price because the focus ends up in the wrong place.
Marketing
Buy it NOW
I always saw branding and strategic communications as being protected against outsourcing or automation. But, a couple of years ago, while basking in the knowledge of my irreplaceability, it occurred to me that my obdurate certainty was based on a fast-disappearing future: that people would get to make up their own minds.
View all essays →
Join the conversation

Imagine what we can achieve together.

If you believe Idea Engineering is a good fit for you, let's start a conversation.

Let's chat
or call  (800) 905-9816