Think of the important people in your life; you love them for how they are different, not for how they are the same as everyone else. We approach our campaigns with an understanding of that reality. We approach each client, each challenge as if they are different because they are different. When people don’t see the differences, it is because they have not given the issue enough attention; have not asked the correct questions. We do. And then we act on the answers.
Most importantly, we collaborate. We tell every client the same thing: “You are an expert at what you do and we are experts at what we do and in the confluence of that knowledge, great campaigns can be born.” We know that to be the case; our best most successful campaigns are testament to its truth. We love working with our clients to extract years of experience and knowledge and weave it into the underpinnings of effective solutions. We’ll do the same with you.
Idea Engineering’s “Fentanyl is Forever” campaign targets a broad swath of demographics to spread knowledge of the threat of fentanyl to communities across our nation. Our goal is to make people aware and averse to street fentanyl and to seek out local resources for help.
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